Rationale

My topic is about cultural inequality in NZ. I intended to demonstrate one concept in two visual ways. My concept is based on a report from Vitoria University about more and more Maori are not be able to speak Maori. The first poster presents a Maori female whose mouth is sealed by an English flag. There is an issue of the printing process. There supposed to have a lighter background with Maori symbol further demonstrate the concept.  Another poster shows a fern which symbolise English culture. I was mangaged to create a style of woodcut. However, the key objects are not be able to be emphasize on the picture with balk and white. Then, i put color on it and adjusts the text arrangement. I seek to show the contrast between the small weak fern and the large flag under it. Both of the composition are rendered in dark color which seeks to allow the viewers take/considered it seriously.    

development of final posters

         
As far as i am concerned, the image is too simple especially on the upper left hand side of the background. I considered to place some text on the corner first which i had already realised as a bad option. Donald suggested that i could add some Maori text on the background. It inspired me that i don't have to just focus on the upper left hand side but the whole background. As he has always said, he should not advise too much or it will be his designing. I attempt to place some other Maori culture elements on it.






I slightly change different elements on the poster to see how they work on the poster.

development of poster 2

The illustration of teacup i drew was suck. However, i still prefer an illustrational style poster (and i think i would try to develop a real photographic style later as well). This time i hand-draw it first. I intend to import it to photoshop later.



The digital version

Development of poster 1

One of the tutor advised me to deal with type issue with Indesign rather than simply using photoshop.

The very first original picture.

Placing the text in different place to see how it works.

Changing the scale to see how it works below.



Donald indicated that the yellow type draw viewers' attention too much. The female's mouth should be the key on this poster. I change it to white colour instead.


I change the text at the end even though it still read strange.

Development of the second poster

To be honest, i have known that it is not a good example as an illustration. i have known that i should have shown the fern in the middle is weak or ill as i manage to present that Maori is restricted by English. The fern on The background are ferns meant to contract to the fern in the middle to show that it is not growing well.


One on one meeting
Donald pointed out the issue of clarity. The fern still looks growing well. Besides, my drawing technology is not satisfied now. He advised me to take a photo of a real teacup and shows the English flag on the table.
Besides, to show the weakness of the fern. He advised me to draw the fern smaller or or show it with a more weak appearance. Rather that drawing the earth on it, it could be better to show the table on the image.

Interim presentation 2

The two poster i produced last week.


The clarity of meaning on this poster is vague in many different aspect.
First of all, the viewers are not be able to recognise the fern in the teacup. Because of the bad drawing, they recognise it as a kind of iconic pattern of smoke. It is a vital problem i have to fix at first.
The blur green background does not function as well as what i expected. That is supposed to be a contract to the fern in the front.
Furthermore, it is better to draw the teacup by myself (The white outline is quiet obvious).

    
There is an obvious pixelated issue on it, which means that i need to change a high resolution picture.

Development of the second poster

The thumbnail and the dummy poster of the second image.

As my topic is about language issue, I was struggling on looking for another element to represent language but i tried to consider the issue in a different angel this time. The image below is more focus on the ”development” or “growth” of Maori language rather than the language itself.

The fern, which symbolise the Maori language, is planted into a small teacup. Besides, the iconic fern is based on a Maori traditional carving design pattern implies “new life and growth”.